Koleksi ICO: ARAW

"ARAW" - The Decentralised Payment for E-Commerce Ecosystem

WHITEPAPER

WEBSITE - FACEBOOK - TWITTER - TELEGRAM - LINKEDIN - YOUTUBE

The main goal of the ARAW token is to build the Decentralised Payment Ecosystem for E-Commerce to increase the Blockchain adoption for regular people across the world. The ARAW token ecosystem offers unified reward system which any service-providing entities can partake in. This allows virtually any company to further incentive consumption of their service as they provide real value via token distribution and expand their previously limited market of loyalty-reward consumers to the next level.

By Introducing the ARAW Token, the heart of the decentralised payment ecosystem powered by the Ethereum Blockchain, we are aiming to increase blockchain adoption for regular people across the world. We are the first company in the UK whose mission is to combine the benefits of the E-Commerce and Payment industries; provide end-to-end solutions for E-Commerce Marketplace, Touch & Pay Cryptocurrency Card, Online Cryptocurrency Payment, and Unified Reward System on the Ethereum Blockchain powered by the ARAW token. The goal of the ARAW token is to be a part of everyone’s day-to-day online & in-store shopping.

E-Commerce and commercial reward schemes are experiencing massive growth - the global sales via e-commerce in 2014 was 1.3 trillion dollars - expected to double in 2020, and the number of online shoppers is also expected to increase from 1.46 billion to 2 billion by 2020. As a result, e-commerce platforms and existing reward schemes are highly saturated - every individual shop offers their own exclusive points system. Additionally, customer acquisition is a serious problem given the difficulty for service providers to distinguish themselves from the competition. E-Commerce also severely lags behind other industries in cryptocurrency adoption.

Similarly, the cryptocurrency market is growing rapidly. This growth is impeded by fundamental issues:

A lack of a reliable, international exchange which allows individuals to convert tokens into fiat currency.
No practical use for cryptocurrency in day-to-day activities
Over-regulation or insufficient regulation in different countries across the globe which both hurts user adoption and leads to different fraud schemes that damage reputation of credible projects
A requirement for specialised blockchain developers
A reduction in token value due to transaction fees
Barrier to entry

The Araw Platform offers a practical solution to the problems outlined above as well as the potential to become the practical heart of e-commerce and cryptocurrency combined. It strives to reward shopping with cryptocurrency by exposing the common person to the ARAW token. The key focus of ARAW is giving effortless access to cryptocurrency ownership which comes with potential rise in value - without dealing with any of the underlying complexities which make cryptocurrency unattractive.

Diversified Channels

The Araw platform aiming to target multiple channels to increase the adoption of the blockchain technology. There are two main verticals to achieve our goal.

E-Commerce: The goal of the ARAW token to be a part of everyone’s day to day shopping without needing them to change their shopping behaviour. This can be achieved with simple and easy to use e-commerce website which is transparently integrated with the decentralised payment.

Decentralised Payment: The Araw platform will be a bridge between merchants, consumers, cryptocurrency exchanges, and the Ethereum smart contract that manages the liquidity of the ARAW token.

Our goto marketing strategy to reach more customers and merchants.

The existing Araw platform, Araw UK Ltd. was founded in 2016. This platform has been implemented using virtual tokens without blockchain support. We provide our client businesses with services such as

Customer analytics: keep track of loyal customers, their points and redemptions in real time.
Customer insight dashboard: connect in real time to the customer information and turn those insights into more sales and customer loyalty.
Business branded loyalty card
Increase revenues with new and loyal customers: Engage and reward your customers.
Know your customers better and bring them back to your business: Distinguish between dormant and loyal customers, and send right offer to right customers.
In-store marketing: we provide in-store marketing material to promote digital loyalty program among customers.

The Customer App

The Customer app is targeted towards our merchants/retailers’ daily customers to allow business to keep in touch with their customers and build a meaningful relationship with them.

· Earn and redeem rewards from their favourite businesses.

· Discover incredible rewards from thousands of near-by businesses.

· Time to time one-off unbeatable deals from various retailers

The Business App

The Business App is mainly used by our merchants/retailers to operate requests made from customer app.

Connect with customers for a relationship that endures.
Give customers more personalized experiences - both in and out of store - and see your revenue double from returning customers.

Customers Insight Dashboard

Customers insight dashboard gives our merchants/retailers detailed statistics about their regular/dormant customer base. We provide detailed insight of customer stats so that they can plan for their short and long term business goals.

Track Record

ARAW UK Ltd currently administers customer rewards programs for several businesses in the UK. We expect all of our businesses to upgrade from their traditional points system to ARAW tokens.

Throughout the world the E-commerce industry continues to gain popularity. For each day that passes, the online shopping platform gains more customers and keeps increasing their trade volume.

In addition, the potential of the retail and e-commerce industry will continue to grow in the future. In 2014, the global sales of e-commerce were about USD 1.33 trillion and are estimated to increase to double this tally in 2020. Accordingly, the corresponding retail sales that come from E-commerce are expected to increase from about 7.4% to 14.6% in 2015 and 2020 respectively. The number of online shoppers is expected to double the rate recorded in 2015 (1.46 billion) by 2020 (over 2 billion), Statista reports.

The Araw Ecosystem was carefully designed from the beginning as a supportive sphere in which users can be confident in their trades on the Blockchain. To capture a variety of users, we have provided an ecosystem platform that is scalable and effective, yet simple over the Ethereum Blockchain, where customers and brands can interact without restrictions in a dependable, trustless, and mutually beneficial manner.

Araw Pay

Araw Pay will be an open widget to accept payments in ARAW tokens and can be used by any merchants anywhere online just like any other payment gateway providers.

Araw Card - Touch & Pay

Araw - Touch & Pay card aims to enable customers to make micropayments at coffee shops, supermarkets and day-to-day online shopping. It contains radio-frequency identification (RFID) to communicate with card reader to enable contactless payments.

Open API Platform

With ARAW Token Open API Platform, users do not need to know any form of programming code or language to make use of the system. It is structured to be utilised out of the box.

Banking System Integration

With seamless banking system integrated in the Araw Platform, Customers will be able to buy ARAW tokens using linked bank accounts. They will also be able to exchange ARAW tokens with fiat and send cashback to linked accounts.

Araw Mobile Wallet

The seamless integration of Araw Mobile Wallet with Banking and cryptocurrency Exchanges will enable Araw Platform users to;

Top-up ARAW Tokens with a click of a button
Send and Receive ARAW tokens
Exchange ARAW tokens with any other crypto currencies like ETH and BTC
Exchange ARAW Token with fiat currency and get cashback

Cryptocurrency Exchanges Integration

Araw platform integration with cryptocurrency exchanges would allow users to exchange ARAW tokens with other cryptocurrencies (like ETH and BTC). Users of the platform can also convert from one cryptocurrency to the other and from cryptocurrency to fiat currency.

Merchants need ARAW token to reward customers for assisting with the sale of their product, to compensate buyers when they rate products and to pay for deals.
Merchants pay customers as an incentive to increase their footprints of loyal customers.
Customers will be able to spend ARAW tokens to make purchases at Araw e-commerce marketplace.
Customers will be able to purchase ARAW tokens through Araw wallet using fiat or cryptocurrency.
Customers may be offered discounts in replacement for ARAW token.
Investors can buy and sell ARAW tokens from cryptocurrency exchanges.
Customers will be encouraged to hold tokens in their Araw wallet to get better futuristic value.

Token Generation Event

Ticker: ARAW

Token type: ERC20

ICO token price: 1 ARAW = $0.01

Total tokens: 5,000,000,000

Available for token sale: 3,500,000,000 (70%)

Whitelist: YES (15 May – 30 June)

Know Your Customer (KYC): YES

Pre-sale start date: 1 JULY

Public sale start date: TBD

Soft cap: 2,000,000 USD

Hard cap: 25,000,000 USD

Accepts: ETH

Token Distribution

Token Sale Funds Allocation

Krutesh Shah

Co-Founder & CEO

Carlo Pascoli

Co-Founder & CTO

Dev Shah

CBDO

Manan Jobanputra

Lead Blockchain Developer

Roman Golovay

Blockchain Developer

Dimpy Ladva

Senior Mobile Developer

Jainesh Mehta

Platform Developer

Sagar Jobanputra

Web Designer/Developer

Stephen AO

Lead Designer

Ami Shah

Senior QA Analyst

Maskim Boyko

Infrastructure Engineer

Kunjan Parmar

Legal Advisor

Jeremy Khoo

E-Commerce & Retail Expert

Jane Thomason

Advisory Board Member

John Wellman

Bleep Plc, Group CEO

Naviin Kapoor

Blockchain Advisor

Paresh Masani

Platform Vision & Strategy

Nicolo Stewen

Media Partner, CEO of Cryptoanalyst.co

Srinivas Anala

Founder of bloqwise

That's the explanation about ARAW which Digital Science can convey., hopefully can be useful for friends of cryptocurrency lovers. Thanks and look forward to information about other crypto worlds.

WEBSITE - FACEBOOK - TWITTER - TELEGRAM - LINKEDIN - YOUTUBE